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Competition Mail
Business Reply Service

BRS offers customers a service to reply without having to pay postage.

Customers may advertise on the back of the BRS envelope/postcard at no extra cost.

BRS significantly enhances the level of the response to a mailing campaign.

Enclose a pre-printed business reply postcard or envelope in your mailing. (For samples of designs, please contact the regional sales office); or

Advertise a specified Freepost address and BRS number to which customers may write (no postage stamp required).

BRS postal articles can be used to:

Red arrow Stimulate increased response from customers;

Red arrow Build an accurate list (database) of customers;

Red arrow Return completed questionnaires;

Red arrow Renew subscription to publications; and

Red arrow Enable customers to submit orders for goods.

Procedure

Red arrow Apply for a BRS licence at your local Post Office or regional sales office.

Red arrow Before a licence can be issued, printer's proofs of the postcard or envelope should be submitted to the regional sales managers for approval (ask the Branch Manager or the regional sales office for the printing specifications).

Red arrow An annual licence fee is payable in advance.

Red arrow A licencee must deposit an amount that will cover the postage and service fee likely to accrue over six weeks.

Red arrow All BRS applicants should have a private bag or a Post Office box to use this service.

First time user

Customers who utilize BRS for the first time will be required to complete an application form and execute an RS/Freepost address licence agreement, which can be obtained from your regional sales manager or local branch manager.

A BRS licence/Freepost address licence expires annually on 31 March. Existing customers have to renew their licences annually. Your regional sales manager can provide you with the specifications for this service.